Music Executives, Drew de Leon and Mike Epstein, hosted a 3 hour livestream event helping artists create and execute their own Artist Marketing Playbook for 2025. With their combined 25+ years of experience in the music industry, they give you a play-by-play on how to strategize your next rollout.

Course topics include: Defining your Data, Goal Setting, Digital and DSP Optimization, Identifying Your Brand Pillars, Artist Storytelling, Creating an Artist Content Bank, Crafting the 3 Tiers of Content using the 10-5-2 Rule, CRM Strategy, Pre and Post Release Strategy, Community Building, Monetization Strategy, Influencer Strategy, Advertising Strategy, Catalog Strategy, Budgeting, Case Studies, Artist Resources, and more!

By purchasing this course, you'll get access to unlimited replays of the recorded livestream, free artist resources, & more!