BMAC advocates on behalf of Black artists, songwriters, producers, managers, agents, executives, lawyers and other passionate industry professionals. The coalition has come together to address racism within the music industry and society at large. BMAC represents the interests of Black artists before the music industry and broader society, and organizes and disseminates key information through its network of over 200 initial members to influence culture on matters of racial justice and equity through policy, philanthropy and voter education.