Hello, friend.

Lost in the noise of the music industry? You're in the right place.

We specialize in turning confusion into clarity and doubt into direction. When artists and founders come to us, they're often questioning every move. When they leave, they have a clear path forward and the confidence to take action.

A client once told us that when our work hits its mark, it activates their heart and drive simultaneously. That's exactly what you need: clear direction that energizes both your passion and your progress.

Our mission is simple: We help artists and founders cut through the chaos to make decisions that move their careers forward.

You don't have to figure it all out alone. Let's find your clear path forward, together.

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Patrick Ermlich is a seasoned music industry professional hailing from Brooklyn, New York. Born into a musical family of opera singer-entrepreneurs, he inherited a unique combination of artistic and business acumen. he honed his skills through formal education, including studies at Northeastern University's music business program in Boston and The Conservatory of Recording Arts & Sciences in Arizona.

Starting as an engineer and producer at the renowned Cutting Room Recording Studios in New York City, he rose through the ranks to eventually manage and develop the studio into one of the most successful in the city, collaborating with some of the biggest names in the music industry along the way. Patrick’s entrepreneurial spirit led to the launch of an independent record label, followed by a leading music publicity agency, Gramophone Media. At Gramophone, Patrick served as CMO and General Manager, and led A&R efforts for over a decade, including the signing of BTS.

With over 1000 artists in his portfolio and a reputation for insightful, direct, and thoughtful artist and business development, he is a sought-after mentor, strategist, and collaborator. Patrick also work as a consultant for music businesses and startups where he coaches founders and CEOs on business development and M&A.

Patrick contributes to the community through artist mentorship, speaking engagements, blogging, advocating for women and underrepresented groups in the music industry, and as an educator at Berklee Online, where he specializes in Brand Identity Development.