Drip is an email marketing automation platform that stands out for its combination of user-friendly features and robust capabilities. The platform allows users to create on-brand emails with great deliverability, run complex automations with ease using its visual drag-and-drop workflow builder, and access a highly responsive customer service team available across North American and European time zones. Drip customers using segmentation have been shown to earn 5 times more revenue than those who don't, demonstrating the platform's ability to drive meaningful business results.