HeartBeat is Utopia's cross-platform analytics and recommendations app designed to empower the music industry. The platform provides state-of-the-art analytics and recommendations tools to help users benchmark and improve their roster's performance on DSPs and social media. It also offers increased efficiency with in-app messaging for artist and team communication, as well as the ability to amplify brand image with a sleek branded dashboard and social media shareables. Additionally, HeartBeat allows users to offer a free branded mobile app to their roster with data access and milestone sharing, and optimize their pitching process with personalized recommendations for playlists, artists, and more that align with their roster's unique sound.