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Cherie Hu’s Top 10 Resources for Mapping the Future of Music & Tech

Cherie Hu’s Top 10 Resources for Mapping the Future of Music & Tech

Cherie Hu, founder of Water & Music, shares a list of resources vital for navigating the intersection of music and technology, encompassing industry reports, startups, and newsletters.

Tuesday, May 28, 2024

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Cherie Hu’s Top 10 Resources for Mapping the Future of Music & Tech

Cherie Hu, founder of Water & Music, shares a list of resources vital for navigating the intersection of music and technology, encompassing industry reports, startups, and newsletters.

Tuesday, May 28, 2024

Like

cherie-hu’s-top-10-resources-for-mapping-the-future-of-music-and-tech

Share

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Cherie Hu’s Top 10 Resources for Mapping the Future of Music & Tech

Cherie Hu’s Top 10 Resources for Mapping the Future of Music & Tech

Cherie Hu, founder of Water & Music, shares a list of resources vital for navigating the intersection of music and technology, encompassing industry reports, startups, and newsletters.

Tuesday, May 28, 2024

Like

cherie-hu’s-top-10-resources-for-mapping-the-future-of-music-and-tech

Share

cherie-hu’s-top-10-resources-for-mapping-the-future-of-music-and-tech

To predict the future of music, you need two things: The right inputs, and the right methods for transforming those inputs into insights. The inputs should include a broad range of industry perspectives — from the macro financial trends driving major corporations, to the ground-level experiences of artists, fans, and entry-level professionals, to bold and novel ideas from industries outside of music. You also need a deep understanding of historical case studies, which serve as invaluable guides to what has and hasn't worked in the past. Once you have these diverse inputs — balancing the perspectives of fans, founders, investors, artists, and industry professionals — you need to employ the right techniques to connect the dots and identify meaningful patterns and trends, which could include anything from 1-on-1 expert interviews to consumer surveys, social media analysis, and market sizing and forecasting.

To predict the future of music, you need two things: The right inputs, and the right methods for transforming those inputs into insights. The inputs should include a broad range of industry perspectives — from the macro financial trends driving major corporations, to the ground-level experiences of artists, fans, and entry-level professionals, to bold and novel ideas from industries outside of music. You also need a deep understanding of historical case studies, which serve as invaluable guides to what has and hasn't worked in the past. Once you have these diverse inputs — balancing the perspectives of fans, founders, investors, artists, and industry professionals — you need to employ the right techniques to connect the dots and identify meaningful patterns and trends, which could include anything from 1-on-1 expert interviews to consumer surveys, social media analysis, and market sizing and forecasting.

To predict the future of music, you need two things: The right inputs, and the right methods for transforming those inputs into insights. The inputs should include a broad range of industry perspectives — from the macro financial trends driving major corporations, to the ground-level experiences of artists, fans, and entry-level professionals, to bold and novel ideas from industries outside of music. You also need a deep understanding of historical case studies, which serve as invaluable guides to what has and hasn't worked in the past. Once you have these diverse inputs — balancing the perspectives of fans, founders, investors, artists, and industry professionals — you need to employ the right techniques to connect the dots and identify meaningful patterns and trends, which could include anything from 1-on-1 expert interviews to consumer surveys, social media analysis, and market sizing and forecasting.

To predict the future of music, you need two things: The right inputs, and the right methods for transforming those inputs into insights. The inputs should include a broad range of industry perspectives — from the macro financial trends driving major corporations, to the ground-level experiences of artists, fans, and entry-level professionals, to bold and novel ideas from industries outside of music. You also need a deep understanding of historical case studies, which serve as invaluable guides to what has and hasn't worked in the past. Once you have these diverse inputs — balancing the perspectives of fans, founders, investors, artists, and industry professionals — you need to employ the right techniques to connect the dots and identify meaningful patterns and trends, which could include anything from 1-on-1 expert interviews to consumer surveys, social media analysis, and market sizing and forecasting.

Contributor

Cherie Hu

Hu is the founder of Water & Music, an organization focused on music-tech research, education, consulting, and events. She has been covering the music-tech landscape as a writer and editor for eight years, previously for publications including Billboard, Forbes, Pitchfork, and Variety. She has spoken as an expert commentator on CNBC and SiriusXM Volume; as a guest lecturer at institutions like Harvard University, New York University, Northeastern University, and Berklee College of Music; and as a panelist or keynoter at over 40 conferences around the world. She is excited at the opportunity to push the boundaries of creativity, and to help people better understand the world and their place within it.

Read More

Contributor

Cherie Hu

Hu is the founder of Water & Music, an organization focused on music-tech research, education, consulting, and events. She has been covering the music-tech landscape as a writer and editor for eight years, previously for publications including Billboard, Forbes, Pitchfork, and Variety. She has spoken as an expert commentator on CNBC and SiriusXM Volume; as a guest lecturer at institutions like Harvard University, New York University, Northeastern University, and Berklee College of Music; and as a panelist or keynoter at over 40 conferences around the world. She is excited at the opportunity to push the boundaries of creativity, and to help people better understand the world and their place within it.

Read More

Contributor

Cherie Hu

Hu is the founder of Water & Music, an organization focused on music-tech research, education, consulting, and events. She has been covering the music-tech landscape as a writer and editor for eight years, previously for publications including Billboard, Forbes, Pitchfork, and Variety. She has spoken as an expert commentator on CNBC and SiriusXM Volume; as a guest lecturer at institutions like Harvard University, New York University, Northeastern University, and Berklee College of Music; and as a panelist or keynoter at over 40 conferences around the world. She is excited at the opportunity to push the boundaries of creativity, and to help people better understand the world and their place within it.

future-today-institute-—-2024-tech-trends-report

future-today-institute-—-2024-tech-trends-report

Research, Insights & Reports

Amy Webb, CEO of the Future Today Institute, wrote a book called The Signals Are Talking that strongly shaped my view on futurism. I strongly support her thesis that the future does not just “happen,” but rather is actively being created right now on the fringes by researchers, creators, and entrepreneurs. The Future Today Institute’s annual Tech Trends report is the most comprehensive map I know of how emerging technologies impact a variety of industries, across both short- and long-term time horizons. 

future-today-institute-—-2024-tech-trends-report

future-today-institute-—-2024-tech-trends-report

Research, Insights & Reports

Amy Webb, CEO of the Future Today Institute, wrote a book called The Signals Are Talking that strongly shaped my view on futurism. I strongly support her thesis that the future does not just “happen,” but rather is actively being created right now on the fringes by researchers, creators, and entrepreneurs. The Future Today Institute’s annual Tech Trends report is the most comprehensive map I know of how emerging technologies impact a variety of industries, across both short- and long-term time horizons. 

future-today-institute-—-2024-tech-trends-report

future-today-institute-—-2024-tech-trends-report

Research, Insights & Reports

Amy Webb, CEO of the Future Today Institute, wrote a book called The Signals Are Talking that strongly shaped my view on futurism. I strongly support her thesis that the future does not just “happen,” but rather is actively being created right now on the fringes by researchers, creators, and entrepreneurs. The Future Today Institute’s annual Tech Trends report is the most comprehensive map I know of how emerging technologies impact a variety of industries, across both short- and long-term time horizons. 

future-today-institute-—-2024-tech-trends-report

future-today-institute-—-2024-tech-trends-report

Research, Insights & Reports

Amy Webb, CEO of the Future Today Institute, wrote a book called The Signals Are Talking that strongly shaped my view on futurism. I strongly support her thesis that the future does not just “happen,” but rather is actively being created right now on the fringes by researchers, creators, and entrepreneurs. The Future Today Institute’s annual Tech Trends report is the most comprehensive map I know of how emerging technologies impact a variety of industries, across both short- and long-term time horizons. 

midia-research

midia-research

Research, Insights & Reports

Some of the best frameworks and mental models for understanding power dynamics and macro consumer and industry trends in music, including the influence of outside industries in entertainment like gaming, film, and sports. Their insights on the creator economy in music (led by Tatiana Cirisano and Mark Mulligan) are especially insightful.

midia-research

midia-research

Research, Insights & Reports

Some of the best frameworks and mental models for understanding power dynamics and macro consumer and industry trends in music, including the influence of outside industries in entertainment like gaming, film, and sports. Their insights on the creator economy in music (led by Tatiana Cirisano and Mark Mulligan) are especially insightful.

midia-research

midia-research

Research, Insights & Reports

Some of the best frameworks and mental models for understanding power dynamics and macro consumer and industry trends in music, including the influence of outside industries in entertainment like gaming, film, and sports. Their insights on the creator economy in music (led by Tatiana Cirisano and Mark Mulligan) are especially insightful.

midia-research

midia-research

Research, Insights & Reports

Some of the best frameworks and mental models for understanding power dynamics and macro consumer and industry trends in music, including the influence of outside industries in entertainment like gaming, film, and sports. Their insights on the creator economy in music (led by Tatiana Cirisano and Mark Mulligan) are especially insightful.

Bas Grasmayer and Maarten Walraven, the main stewards of this newsletter, were some of the first people I met in my career in music and tech. I’m so glad to see the newsletter still active, with new, cutting-edge ideas on music and tech published every week.

Bas Grasmayer and Maarten Walraven, the main stewards of this newsletter, were some of the first people I met in my career in music and tech. I’m so glad to see the newsletter still active, with new, cutting-edge ideas on music and tech published every week.

Bas Grasmayer and Maarten Walraven, the main stewards of this newsletter, were some of the first people I met in my career in music and tech. I’m so glad to see the newsletter still active, with new, cutting-edge ideas on music and tech published every week.

Bas Grasmayer and Maarten Walraven, the main stewards of this newsletter, were some of the first people I met in my career in music and tech. I’m so glad to see the newsletter still active, with new, cutting-edge ideas on music and tech published every week.

The best resource for music startup news and music marketing case studies, with strong international coverage.

The best resource for music startup news and music marketing case studies, with strong international coverage.

The best resource for music startup news and music marketing case studies, with strong international coverage.

The best resource for music startup news and music marketing case studies, with strong international coverage.

billboard

billboard

Industry News & Trades

Magazines & Music Blogs

My primary resource for understanding how technology impacts the upper echelons of the mainstream/corporate music business, especially major labels, publishers, promoters, managers, and agencies. I especially recommend Glenn Peoples’ coverage of publicly-traded music companies, and Kristin Robinson’s coverage of technology and publishing.

billboard

billboard

Industry News & Trades

Magazines & Music Blogs

My primary resource for understanding how technology impacts the upper echelons of the mainstream/corporate music business, especially major labels, publishers, promoters, managers, and agencies. I especially recommend Glenn Peoples’ coverage of publicly-traded music companies, and Kristin Robinson’s coverage of technology and publishing.

billboard

billboard

Industry News & Trades

Magazines & Music Blogs

My primary resource for understanding how technology impacts the upper echelons of the mainstream/corporate music business, especially major labels, publishers, promoters, managers, and agencies. I especially recommend Glenn Peoples’ coverage of publicly-traded music companies, and Kristin Robinson’s coverage of technology and publishing.

billboard

billboard

Industry News & Trades

Magazines & Music Blogs

My primary resource for understanding how technology impacts the upper echelons of the mainstream/corporate music business, especially major labels, publishers, promoters, managers, and agencies. I especially recommend Glenn Peoples’ coverage of publicly-traded music companies, and Kristin Robinson’s coverage of technology and publishing.

systems-thinking-for-journalists

systems-thinking-for-journalists

Workflow

This resource from The New School is my go-to framework for applying holistic systems thinking to research and reporting — considering all the stakeholders involved in a given deal or trend, and considering the impact of industry developments on each one. Systems-level stakeholder analysis is the first step of every research project we do at Water & Music.

systems-thinking-for-journalists

systems-thinking-for-journalists

Workflow

This resource from The New School is my go-to framework for applying holistic systems thinking to research and reporting — considering all the stakeholders involved in a given deal or trend, and considering the impact of industry developments on each one. Systems-level stakeholder analysis is the first step of every research project we do at Water & Music.

systems-thinking-for-journalists

systems-thinking-for-journalists

Workflow

This resource from The New School is my go-to framework for applying holistic systems thinking to research and reporting — considering all the stakeholders involved in a given deal or trend, and considering the impact of industry developments on each one. Systems-level stakeholder analysis is the first step of every research project we do at Water & Music.

systems-thinking-for-journalists

systems-thinking-for-journalists

Workflow

This resource from The New School is my go-to framework for applying holistic systems thinking to research and reporting — considering all the stakeholders involved in a given deal or trend, and considering the impact of industry developments on each one. Systems-level stakeholder analysis is the first step of every research project we do at Water & Music.

nieman-lab

nieman-lab

Research, Insights & Reports

A treasure trove of case studies on how media companies, especially those operating at the local and niche-interest levels, have navigated technological disruption to build sustainable businesses. Lots of valuable lessons and insights for the music business.

nieman-lab

nieman-lab

Research, Insights & Reports

A treasure trove of case studies on how media companies, especially those operating at the local and niche-interest levels, have navigated technological disruption to build sustainable businesses. Lots of valuable lessons and insights for the music business.

nieman-lab

nieman-lab

Research, Insights & Reports

A treasure trove of case studies on how media companies, especially those operating at the local and niche-interest levels, have navigated technological disruption to build sustainable businesses. Lots of valuable lessons and insights for the music business.

nieman-lab

nieman-lab

Research, Insights & Reports

A treasure trove of case studies on how media companies, especially those operating at the local and niche-interest levels, have navigated technological disruption to build sustainable businesses. Lots of valuable lessons and insights for the music business.

rostr

rostr

Collaboration

Analytics

Industry News & Trades

"We use ROSTR constantly. It’s the best resource in the music business." - Marc Geiger, Chairman and CEO @ SaveLive

Music industry professionals use ROSTR to build their network, discover artists, save time & stay in the loop.

Promoted-Listing

Promoted-Stack-Item

stack-launch

ROSTR

own

rostr-promoted-listing

Promoted

rostr

rostr

Collaboration

Analytics

Industry News & Trades

"We use ROSTR constantly. It’s the best resource in the music business." - Marc Geiger, Chairman and CEO @ SaveLive

Music industry professionals use ROSTR to build their network, discover artists, save time & stay in the loop.

Promoted-Listing

Promoted-Stack-Item

stack-launch

ROSTR

own

rostr-promoted-listing

Promoted

rostr

rostr

Collaboration

Analytics

Industry News & Trades

"We use ROSTR constantly. It’s the best resource in the music business." - Marc Geiger, Chairman and CEO @ SaveLive

Music industry professionals use ROSTR to build their network, discover artists, save time & stay in the loop.

Promoted-Listing

Promoted-Stack-Item

stack-launch

ROSTR

own

rostr-promoted-listing

Promoted

rostr

rostr

Collaboration

Analytics

Industry News & Trades

"We use ROSTR constantly. It’s the best resource in the music business." - Marc Geiger, Chairman and CEO @ SaveLive

Music industry professionals use ROSTR to build their network, discover artists, save time & stay in the loop.

Promoted-Listing

Promoted-Stack-Item

stack-launch

ROSTR

own

rostr-promoted-listing

Promoted

the-creative-independent

the-creative-independent

Research, Insights & Reports

A centralized repository documenting the creative processes, philosophies, and challenges of independent artists across disciplines and career stages, through intimate, in-depth interviews. At large, one cannot understand the future of music without understanding the future of creative careers.

the-creative-independent

the-creative-independent

Research, Insights & Reports

A centralized repository documenting the creative processes, philosophies, and challenges of independent artists across disciplines and career stages, through intimate, in-depth interviews. At large, one cannot understand the future of music without understanding the future of creative careers.

the-creative-independent

the-creative-independent

Research, Insights & Reports

A centralized repository documenting the creative processes, philosophies, and challenges of independent artists across disciplines and career stages, through intimate, in-depth interviews. At large, one cannot understand the future of music without understanding the future of creative careers.

the-creative-independent

the-creative-independent

Research, Insights & Reports

A centralized repository documenting the creative processes, philosophies, and challenges of independent artists across disciplines and career stages, through intimate, in-depth interviews. At large, one cannot understand the future of music without understanding the future of creative careers.

bloomberg-screentime

bloomberg-screentime

Industry News & Trades

Sets the standard for advanced, nuanced reporting on the music and entertainment businesses, especially in a way that can resonate with a wider, generalist finance/tech audience. Ashley Carman in particular is one of my favorite sources for scoops in the music and audio industries.

bloomberg-screentime

bloomberg-screentime

Industry News & Trades

Sets the standard for advanced, nuanced reporting on the music and entertainment businesses, especially in a way that can resonate with a wider, generalist finance/tech audience. Ashley Carman in particular is one of my favorite sources for scoops in the music and audio industries.

bloomberg-screentime

bloomberg-screentime

Industry News & Trades

Sets the standard for advanced, nuanced reporting on the music and entertainment businesses, especially in a way that can resonate with a wider, generalist finance/tech audience. Ashley Carman in particular is one of my favorite sources for scoops in the music and audio industries.

bloomberg-screentime

bloomberg-screentime

Industry News & Trades

Sets the standard for advanced, nuanced reporting on the music and entertainment businesses, especially in a way that can resonate with a wider, generalist finance/tech audience. Ashley Carman in particular is one of my favorite sources for scoops in the music and audio industries.

Other Stacks

Other Stacks

Other Stacks

Other Stacks

Contributor

Cherie Hu

Hu is the founder of Water & Music, an organization focused on music-tech research, education, consulting, and events. She has been covering the music-tech landscape as a writer and editor for eight years, previously for publications including Billboard, Forbes, Pitchfork, and Variety. She has spoken as an expert commentator on CNBC and SiriusXM Volume; as a guest lecturer at institutions like Harvard University, New York University, Northeastern University, and Berklee College of Music; and as a panelist or keynoter at over 40 conferences around the world. She is excited at the opportunity to push the boundaries of creativity, and to help people better understand the world and their place within it.

Read More

Contributor

Cherie Hu

Hu is the founder of Water & Music, an organization focused on music-tech research, education, consulting, and events. She has been covering the music-tech landscape as a writer and editor for eight years, previously for publications including Billboard, Forbes, Pitchfork, and Variety. She has spoken as an expert commentator on CNBC and SiriusXM Volume; as a guest lecturer at institutions like Harvard University, New York University, Northeastern University, and Berklee College of Music; and as a panelist or keynoter at over 40 conferences around the world. She is excited at the opportunity to push the boundaries of creativity, and to help people better understand the world and their place within it.

Read More

STACK

Sidebar-Square

Stack-Pages

FYC24

WMG

FYC

FYC24-square-Burna-Boy

STACK

Sidebar-Square

Stack-Pages

FYC24

WMG

FYC

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